Monday, October 9, 2023

Advert Ideas and Plan

In today's post I'd like to present you my idea for creating an advertisement and how I planned to make it. The first step was to find an idea. Since I'm going to study Media Production in the future, I thought it might be a good idea to advertise a Media Production course. I started by watching other adverts because I wanted to see what others were creating.


Using the search engine, I found some interesting course advertisements. Practically every one of them contained the same features that I plan to use in my advert, however I'd like to add something new.


The most characteristic feature of each advertisement is the presence of a camera on the poster. This is the first thing that is associated with media production.  


Most of the ads also contain images of people who obviously enjoy creating the content. I think this is a good idea that I could use in my work as well.

That's why I decided to create an advert that would draw inspiration from other ads, for example the image of a camera and happy people enjoying their passion. I think I will also add a simple tagline like: 'Become a Media Producer', a logo I created and a catchy slogan.





Image References:

Thrissur, A., (2023) Advanced Diploma Visual Media Production Courses. [ONLINE].  Available at:https://m.indiamart.com/proddetail/advanced-diploma-visual-media-production-courses-21526147288.html [Accessed 9 October 2023]

Gonzalez, R., (2021) Professional cameraman. [ONLINE]. Available at: https://media.istockphoto.com/id/1300532725/photo/professional-cameraman-covering-on-event-with-a-video-cameraman-silhouette-on-live-studio.jpg?s=2048x2048&w=is&k=20&c=IFGDwGjjxLDwA03PKtYligbe2k4hciQw6GLhQIUlrsA= [Accessed 9 October 2023].

Sinenkiy, A., (2018) Tv camera in a concert hall stock photo. [ONLINE]. Available at: https://media.istockphoto.com/id/1016201648/photo/tv-camera-in-a-concert-hall.jpg?s=2048x2048&w=is&k=20&c=h8JBqFIw4SVB25gmivDR7zXVAL8kCVBQ6I8HHhBz0mA= [Accessed 10 October 2023].

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1 comment:

  1. This is interesting. Have you considered other aspects of the advertisement, such as the use of text or colour. Are any words more prominant than others, is text important in the ads. Is it obvious the ads are for a course or do they draw you in first?

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